Now that Ramadan is over, I can get it out of my mind and scream hard on how women were portrayed in the Egyptian TV throughout the whole month. Women are seen as sex objects: there’s no better way to put it than this cliché; it is as simple, as shallow, and as degrading as […]
Read more →And that, dear readers, is the slogan being used to sell a non-alcoholic beer to Egyptians in a nation-wide campaign. Birell is produced by Al-Ahram Beverages, and is Egypt’s top-selling non-Alcoholic beer, owning 98% of the malt beverages market. The website describes it as “a sparkling malt beverage […] with a strong bitter malt taste, […]
Read more →